Reflecting Forth Program: Higher Ground Consulting and Krave Branding have teamed up to create a new program called Reflecting Forth. Reflecting Forth is a unique business concept designed to help individuals with aspects of stress and grief following the loss of a loved one. Part of the Reflecting Forth concept is to work with the bereaved to design customized materials for the funeral service that accentuates the essence of the honored person’s life.

For more information about this program visit Reflecting Forth.

Serving the Community

1908 W 42nd St, Suite A • Sioux Falls, SD 57105
​605.553.4662 •

Mark Elliott :: Elliott Strategy CEO/Strategist

A graduate of the University of Iowa with a degree in Marketing/Management. President of the Tieron Group, a company specializing in strategy and marketing in the Franchising/Licensing business. Before the Tieron Group, Mark was Executive Vice President for Sanford Health a $3 Billion Healthcare system based in Sioux Falls, South Dakota. Mark played a key role in developing and executing the business plan for the Profile by Sanford Health franchise. Mark also served as Executive Vice President for Schwans Foods. He was instrumental in developing and growing the Hot Stuff Pizza franchise to over 1500 locations. Outside of work he likes to keep his life simple by focusing on faith, family and his fitness. 

Lynn Albers :: Project Manager/Sales Representative

A graduate of Kilian College with a degree in Business, Lynn has spent the last 25 years cultivating and helping businesses grow.  Prior to joining the Krave team, Lynn was co-founder and Vice President of The Fruit Club and the South Dakota Peach Festival. She is a team leader with a proven track record of aligning teams, scheduling workflow and organizing multiple projects to ensure meeting and exceeding goals. Outside of work, Lynn enjoys spending time with her kids and grandkids, gardening and home improvement projects.


Shari Gannon :: Krave Branding CEO/Visual Creative Director

Graduated from SDSU with a Bachelors of Arts, Graphics Design and a minor in Advertising. After college, Shari hit the ground running, gaining hands-on experience working on websites, print and design projects. Shari quickly became an expert in her field with mastered skills in the Adobe design programs. She loves learning and being knowledgeable in the ever-changing marketing and design world. Her key to success is to develop personal relationships with her clients, always provide the highest quality customer service and to produce the highest quality work. She works to help her clients succeed by advising them on solutions that will best fit their needs and to help them see the results they desire. Outside of work, Shari loves spending time with her family, traveling and volunteering. Faith. Family. Work.